Establish the position
We decide what you genuinely believe, where your experience gives you authority and what you are prepared to defend in public.
Executive ghostwriting and thought partnership for founders and senior leaders
I turn senior leaders' commercial judgement into positions worth owning and writing worth publishing.
Twenty years of commercial leadership sit behind the thinking, positioning and writing. I help experienced leaders make their argument precise, preserve their voice and publish without turning content into another full-time job.
AI-enabled. Human-led.
Experience acrossUK · Europe · Middle East
20 yearsglobal B2B leadership
£500M+revenue impact
200+executive newsletters written
10executives supported
01 Who I am
My writing is grounded in 20 years of commercial leadership.
I am Saieed Sadeghzadeh, a multi-market commercial leader, executive ghostwriter and strategic thought partner.
Over 20 years, I have led sales, wholesale, international growth, full P&Ls, teams of up to 300 and credit exposure above £150M across the UK, Europe and the Middle East. The work has contributed to more than £500M in revenue impact.
I understand the pressure behind the public answer: the missed number, the disputed strategy and the decision nobody wants to own. That experience is useful in a writing room.
My work begins before the draft. I help leaders identify what they genuinely think, test whether the argument holds and turn it into writing that sounds like them.
02 What I do
The content usually fails before the first sentence.
Someone chooses a topic, fills the calendar and starts drafting before deciding what the leader actually has to say. That is how competent people end up publishing competent content nobody remembers.
Good executive writing starts further back. What have you seen up close that changed your mind? Where do you disagree with the standard answer?
If a draft could belong to any competent CEO on LinkedIn, it is not finished. Your name is carrying it. The writing has to earn that.
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Ways to work with me
I work directly with every client. There is no junior handoff.
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Executive ghostwriting & strategic thought partnership
Ongoing ghostwriting and strategic thought partnership for founders and senior executives who want a credible professional presence without taking on another job. I help establish your position, challenge the argument, capture your voice and handle the writing and agreed publishing work, particularly on LinkedIn.
Positioning · executive ghostwriting · LinkedIn publishing · ongoing thought partnership · Read more ↗Executive writing projects
Interview-led writing for executives who need a substantial piece of work developed in their own voice, from newsletters and business articles to keynote speeches and book manuscripts. Each project is scoped individually, with the same attention to the thinking behind the writing.
Newsletters · articles · speeches · books · Read more ↗I take on a limited number of projects because this work requires access and attention.
Book a discovery call ↗Send a written enquiry ↗
04 How the work develops
A clear process, without giving you another job.
Test the argument
I question the assumptions, look for the commercial consequence and find the points that will fail when somebody pushes back.
Capture the voice
I listen for the language you use when the prepared answer stops, then use it as the standard for every draft.
Write and revise
I handle the research, structure and draft. You tell me plainly where it is wrong, and we refine it until you can own every line.
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You should not need another job to work with your ghostwriter.
The process has to respect the calendar it is supposed to help.
Give me access to the thinking.
Give me one focused conversation and the occasional voice note. Then tell me plainly when a sentence is wrong. I need to hear how you think without giving you hours of homework.
Turn the thinking into work worth publishing.
I bring the questions, research, structure, draft and revisions. I also keep track of what you have already said, where your position is changing and which phrases do not sound like you.
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Selected client work
Client identities remain private. The outcomes and quotes come from their own feedback.
Most ghostwritten work carries somebody else’s name. These examples show the brief, what I handled and what changed, while keeping the client relationship confidential.
01Tech Founder & CEO
- The brief
- Build a credible executive voice without turning the founder into a corporate PR account.
- What I handled
- Voice capture, executive positioning and an ongoing thought-leadership programme.
- The result
- The client reported 300% organic impression growth over six months, followed by inbound investor interest and speaking requests.
“Within two weeks, Saieed nailed my voice.”
02Venture Capital Managing Partner
- The brief
- Turn a fund thesis into consistent thought leadership without adding another job to the managing partner’s calendar.
- What I handled
- Interview-led ghostwriting built around the firm’s investment thesis and the partner’s own point of view.
- The result
- Less than 45 minutes of client time each month, with content positioned around the thesis the firm wanted to own.
“The output is sharp and positions our firm’s thesis exactly where it needs to be.”
03Enterprise Chief Marketing Officer
- The brief
- Replace polished but shallow content with a position strong enough to carry the executive’s industry profile.
- What I handled
- Strategic positioning before drafting, followed by executive ghostwriting in the client’s voice.
- The result
- Two keynote invitations and an invitation to join a high-profile advisory board.
“With Saieed, the strategic positioning comes first.”
Approved client samples are available during an initial conversation.
See all selected outcomes ↗07 Questions, answered
The questions leaders ask before working with me.
If yours is missing, send it to me.
01How is your work different from conventional ghostwriting?
A conventional brief often begins with a topic and ends with a draft. I start earlier. We identify what you genuinely think, test whether the argument holds and decide what your experience gives you the authority to say. The writing comes after that work.
02What does a strategic thought partner do?
I help you make the thinking more precise before it becomes public. That can mean questioning an assumption, finding the commercial consequence or telling you that an argument is polished but still weak. I then turn the stronger position into writing in your voice.
03Will you challenge my argument if you disagree with it?
Yes. Respectfully and with reasons. Agreement is easy to buy and rarely useful. You keep the final judgement, but I will not strengthen the prose while ignoring a weakness in the thinking.
04Can we begin with positioning before ongoing writing?
Yes. We can first establish what you should be known for, where you have earned authority and which ideas are worth developing. That work can stand alone or become the foundation for an ongoing writing programme.
05What executive content can you write?
LinkedIn posts, newsletters, articles, essays, speeches, internal messages and book manuscripts. The format changes. The standard does not.
06Can you ghostwrite a leadership book?
Yes. I can handle interviews, the argument, structure, research, drafting and revisions. I do not handle publishing or literary representation.
07How do you capture an executive’s voice?
I listen for the story you remember and the point you push back on. Your own phrases usually appear when the prepared answer stops. I use those as the test for every draft.
08Do you use AI in your writing process?
I use AI where it is useful for research and workflow. I do not ask it to manufacture your experience or make the final judgement. AI-enabled. Human-led.
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If your thinking is stronger than your current content, let's talk.
Tell me what you want to be known for and where the thinking or writing keeps getting stuck. A few honest lines are enough.
Book a discovery call ↗30 minutes · Google Meet
Or send a written enquiry
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